Elsevier Masson

EMC mobile

EMC mobile is The medical and paramedical reference, continually updated. This encyclopedic application contains:

  • More than 10,000 reference articles and over 100,000 illustrations from EMC treaties
  • A specific search engine to filter the information sought by area or by treaty
  • Direct access to every item in the interactive table of contents, abstract, and the contents of the Treaty.
  • The possibility to update all content on all compatible devices.

Goals

The objective of Elsevier Masson was to provide access to EMC mobile treaties to its subscribers. The application should , in addition, be able to generate income through pay-per-view purchases.

EMC mobile(1)
EMC mobile(2)
EMC mobile(3)

Results

EMC mobile was the most downloaded medical app in the France « Apple app store » upon its release in June 2012.

Project

Client :

Elsevier Masson

Release date :

2012

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